SPORTSCHAU

Sportschau
ES GEHT WIEDER RUND

To promote the new season of the German Bundesliga, for Sportschau, Germanys oldest TV sports show, we came up with the idea to rewind the previous season and give it a fresh kick off. Presented by world champion and Sportschau expert Bastian Schweinsteiger who claims „ES GEHT WIEDER RUND“, which fits on various levels.

Agency: Serviceplan Campaign Berlin
Creative Direction: Myles Lord, Julian Witzel
Art Direction: Nils Frankenbach
Copy: Jan Roters