Berner - Pushing the limits

Berner - Pushing the limits
Brand campaign

The Berner - Pushing the limits brand campaign is an homage to everyone who knows the rules but doesn’t like following them. Berner wants to be your rebel partner when you define your own rules.

Agency: McCann Germany
Creative Direction: Alexander Holtz, Thomas Auerswald
Art Direction: Nils Frankenbach, Rabea Marquardt
Copy: Nele Gerken